Verdict
The one to pick if you want to see what is being blocked and change it. Open source, per-site rules, and filtering that reaches past Safari.
Best for
People who will actually open the settings and tune their own filter lists rather than trust a default.
Dealbreaker
Twice the price of anything else here, and the DNS filtering it advertises keeps steering you toward AdGuard's separate paid DNS and VPN plans.
The facts.
Pulled from the App Store, not written by hand.
Price
$9.99 once
In-app purchases
Unknown
Ads
Unknown
Platforms
iPhone, iPad
Rating
4.4★ (3,081)
Version
4.5.22
Last updated
Sep 1, 2026
Released
Sep 30, 2016
Attributes
Native appOne-time purchaseNo subscription
Category
Utilities, Productivity
What reviews consistently say.
Themes grouped from 200 App Store reviews. Source feed ›
Praised for
Privacy and data handling10 reviews
Blocks ads effectively6 reviews
Battery and performance4 reviews
Value for money4 reviews
Subscription pricing and paywalls4 reviews
Complained about
Misses some ads14 reviews
Battery and performance4 reviews
Subscription pricing and paywalls3 reviews
Crashes and stability2 reviews
Notifications and reminders2 reviews
Customer support2 reviews
Too expensive2 reviews
Where this comes from
10 of 200 recent reviews raised: Privacy and data handling (positive)App Store reviews ›
14 of 200 recent reviews raised: Misses some ads (negative)App Store reviews ›
4 of 200 recent reviews raised: Battery and performance (positive)App Store reviews ›
4 of 200 recent reviews raised: Battery and performance (negative)App Store reviews ›
4 of 200 recent reviews raised: Subscription pricing and paywalls (positive)App Store reviews ›
3 of 200 recent reviews raised: Subscription pricing and paywalls (negative)App Store reviews ›
Open source, with per-site allow lists and a manual element-blocking toolApp Store listing ›
Where we recommend it
Safari ad blockers you buy once ›Content blockers for Safari with no yearly fee.
Alternatives with the same rule.
Every app here is a single purchase. None of them can start charging you monthly for what you already bought. Also with a catch.
$4.99 once · 4.7★ (1,297) · Updated Sep 14, 2026
Verdict. Set it once and forget it exists. The filter list updates itself twice a week, and there is almost nothing to configure, which is the point.
Best for. Anyone who wants ads gone in Safari and never wants to think about an ad blocker again.
Dealbreaker. Blocking inside other apps is a separate add-on bought on top of the app, and reviewers who had already paid were unhappy to find a second price behind it.
$1.99 once · 4.3★ (34,042) · Updated Jul 27, 2021
Verdict. The cheapest way in and the one the most people already own, but the recent reviews have turned against it.
Best for. Someone who wants to spend as little as possible to find out whether a content blocker helps them at all.
Dealbreaker. Fifteen of the last two hundred reviews say it stopped blocking, and five more say the app has been abandoned. Treat it as an experiment, not a fix.
$1.99 once · 4.8★ (1,037) · Updated Jul 2, 2026
Verdict. The highest rated of the cheap ones, and the only one here whose pitch is saved bandwidth rather than a cleaner page.
Best for. Someone on a metered connection who cares more about how much data a page pulls than about how it looks.
Dealbreaker. Barely ninety recent reviews, and the only recurring theme in them is that it misses ads. There is not enough evidence here to be confident either way, so buy it last.